Thursday, May 28, 2020

25 Personal Branding Tips You Can Do in 5 Minutes

25 Personal Branding Tips You Can Do in 5 Minutes 25 Here are some ideas of quick personal brand-building tips you can start using right now. Use this as a checklist to challenge yourself daily for the next few weeks. Create a Yodio, recording yourself telling a story about an image. Put it on your blog, or better yet, propose it as guest content to a brand-related blogger. Take a quick survey of passers-by on the street, introducing yourself as you go. Ask a question that tugs at their emotions while relating to your niche. Start an industry-related petition. Ask a question on LinkedIn Answers, WikiAnswers or another QA-type site. Answer a question on LinkedIn Answers, WikiAnswers or another QA-type site. Contact a small, industry blogger with feedback or an article topic suggestion. Call a local school, association, community center or company to offer a free lecture/workshop on your topic of expertise. Make a video of yourself answering a question and upload it to YouTube. Make a screencast showing step-by-step how to deal with a common problem in your industry, and upload that to YouTube. Call in with an answer OR a question to a relevant radio show, analog or web-based. Start a thread asking a question in a popular online forum, chatroom, Facebook group or mailing list. Update your avatar across your preferred social networks. Share an article with someone who really needs it. Post an insightful comment on a leading blog's most recent article. Register your own domain name (I recommend Namecheap), and redirect it to your LinkedIn profile until you have your own website. Post an update on whichever social network you focus on most, such as Twitter/Facebook/LinkedIn. Update your email/forum signature. Add applications to your LinkedIn profile to show off your achievements. Contact a famous person about interviewing them for your or someone else's blog, podcast, tv show, etc. Start a public Twitter List of favorite impressive people in your field. Make sure your major online profiles are all using the same tagline and other branding information. Create a Facebook Page for your personal brand. Reach out to someone you'd like to meet by sending a note of appreciation and a question about a recent success of theirs. Ask some of your online followers/subscribers/friends if they have a question for you. Stumble and review an article on Stumbleupon, then leave a comment on the article saying you did so. Free Bonus Learn how to find use Twitter to find jobs quickly in the short-term and to attract jobs in the long-term. This free download contains sections on: How To Make Every Recruiter Jump To Hire You Which Key Tools Need to Be in Your Twitter Job Search Toolbox? An Easy Checklist to Follow Every Day Click the image below to get access to The Ultimate Twitter Job Search Guide: JobMob Insiders can get this free bonus and other exclusive content in the JobMob Insider Bonuses area. Join now, it's free!eval I originally published this article on the terrific Personal Branding Blog. If you found this article useful, you'll also enjoy 3 Ways To Build Your Personal Brand On The Job Or On The Job Search.eval

Monday, May 25, 2020

Competition is Out -Collaboration is In

Competition is Out -Collaboration is In If you are a young entrepreneur, or aspiring entrepreneur for that matter, sometime in your journey you will find that there is someone who is doing the same thing or had a very similar idea to yours. Yes, she will probably seem way more advanced and successful that you are, and that may send you to bed crying your eyes out hating the entrepreneurial world and your life in general. Wake up Ms. Career Girl: the new competition is good! In fact this new discovery is an amazing step forward: now you know that there is indeed a solid market for your idea or service and people make a living out of it. But much more importantly, it now opens up a whole new world of collaboration activities for your new initiative â€" you can work together to reach greater audiences, you can guest blog, create joint products, recommend each other and so much more. In short you get to impact more people. Here are 4 reasons why collaboration is the new black: It allows you to stick to your strengths. As the old saying goes, “Jack of all trades, master to none”. With collaboration, you can bring together the “masters” of all trades you need to the get the job done, without compromising on the quality. You will join forces with other who have a different skills set, and may complement you in your weaker spots. It diversifies your offering . Getting a fresh perspective on your offer can result in major breakthroughs, and present you with ideas and solutions you never thought of before. Do more with less. In a way collaboration is a way to leverage your initiative without breaking the bank. Each of you can pull in different resources, different connections and opportunities, thus magnify the success factor and the outreach of your efforts. It creates a mastermind support system People who do what you do normally tend to share similar values and goals as   you.  You can support each other in the mutual journey. Talking to somebody “who gets it” is a great value in its own, but getting some solid advice out of it â€" is even so much greater. Collaboration is The Way The old school model of fighting each other as competition with prices is… well old! It’s time to embrace a new era approach when 1+1 equals so much more than 2! No one explains it better than Apple CEO Tim Cook in this short video: Images: Collaboration Chris Lott

Thursday, May 21, 2020

Personal Branding In 6 Seconds And 15 Seconds - Personal Branding Blog - Stand Out In Your Career

Personal Branding In 6 Seconds And 15 Seconds - Personal Branding Blog - Stand Out In Your Career Your resume branding is used in different ways for different employer decisions. To personally brand yourself well, youll want to understand how 6 second branding is different than 15 second branding. 6 Second Branding Your 6 second brand is critical because your audience takes an average 6 seconds to decide if youre qualified or not, according to studies by TheLadders. Heres how the decision is typically made: Qualified/Non-qualified decision: The first decision made when your resume is visually reviewed is if you are qualified for the job. In just 6 seconds, your reader only has time to absorb a gut feel. Your reader wont have the time to read the details of your resume, showing why you are or are not qualified. The qualified/not qualified decision is made much more quickly than that on average. Decision isnt made based on facts: How can your readers make qualified/non-qualified decisions based on the facts in your resume in only 6 seconds? News Flash they cant. First impression: In 6 seconds, a qualified decision is based on the first impression your resume gives to readers. Better make it a good one heres how So how do you create a 6 second personal brand? Crystal Clear: To make the first impression that youre qualified, your personal brand has to be crystal clear about the job youre applying for and why youre a great candidate. Generalist Branding Doesnt Work: Employers dont hire based on generalist skills as a primary qualification today its secondary. Employers hire new hires to help solve a specific problem and thats what they look for on your resume, even for generalist roles. If a hiring manager wants a generalist, he/she determines which candidate, that has solved the specific problem also, has general skills through the interview, not through the resume. Concise: To brand yourself in 6 seconds you have to be concise. In 6 seconds, your audience isnt deciding if youre qualified or not by reading a paragraph. You need to be so concise that your readers can immediately absorb your personal brand into their gut in the snap of your fingers. 15 Second Branding Your 15 second brand is important because your audience decides if youll get an interview or get discarded in an average 15 seconds. Your personal brand most definitely is a big part of this decision. Heres how the 15 second decision is typically made: Decision based on quick scan: In 15 seconds, all your readers do is scan your resume quickly. They arent going to see a lot of detail, so you need to carefully select and influence what they will see in their scan. First Impression supported by quick scan: Your resumes personal brand is potentially the biggest way you can influence whether youll get an interview or not. Yes, your audience decides based on the scan, but your personal brand is what sticks in your readers gut. Top Half: In 15 seconds, all your reader sees is the top half of your first page, because with Applicant Tracking System pre-screening used by most employers, your resume will almost certainly be read on screen. Fold your resume in half thats the most your reader will see to decide if youll get the interview. So how do you create a 15 second personal brand? Demonstrates Subject Matter Expertise: Just like generalist branding doesnt work in creating an effective 6 second brand, it wont work well in 15 seconds either. In deciding if youll get an interview, it takes more than just being qualified in todays job market of job shortages and mass competition. Employers look for candidates who have already solved the problems the hiring manager faces today Subject matter experts. Influences Gut Feel: Your personal brand has to be communicated so quickly that its immediately absorbed into your readers gut. A paragraph wont do this its too long. Supported: Increase the believability of your brand by including support for your brand within the bullets on your resume. Remember, your readers 15 second field of vision is the top half of your first page have some supporting statements where theyll be seen. What kinds of changes will you make to your resume when you start to think about your second and 15 second personal branding? Have these personal branding structures caused you to rethink how you start your resume? Author: Phil Rosenberg is President of http://www.reCareered.com, a leading job search information website and gives complimentary job search webinars at http://ResumeWebinar.com. Phil also runs the Career Central group, one of Linkedin’s largest groups for job seekers and has built one of the 20 largest personal networks on Linkedin globally.

Sunday, May 17, 2020

5 Steps to successful reinvention. And a Melissa update.

5 Steps to successful reinvention. And a Melissa update. The best way to get someone to call you from your LinkedIn profile is to put Confidential in the employer field. You might be wondering: Who does this? Answer: Melissa. For those of you unfamiliar with the story of Melissa, I will now summarize a hundred blog posts about her like this: Melissa, Queen of Reinvention,  finds jobs almost anyone would kill for, they are disasters, she leaves. Then she repeats, but in a way that is different enough that I have trouble yelling at her for making the same mistake twice. This is true with men, too. And this is a good time to tell you that the bankers in Melissa’s lifeher former life, to be clearare plagued by the idea that there is no difference between their porn life (very successful since they travel a lot with their laptop) and their real life (very unsuccessful since real women do not want to have their hair pulled out). Are there any twelve year old boys reading this post? Listen to your mom! If you look at porn you will ruin sex for yourself. (Oh, wait. The only twelve-year-old boy reading this post is my son: Don’t worry, Melissa is okay. She will be back on the farm for Thanksgiving.) 1. You can be known for lots of things. Don’t be known for the stuff about you that’s  annoying. Melissa speaks Chinese fluently. She is confident enough about her fluency  that when she was working as a recruiter for a Chinese COO, Melissa said to her, “I know the way you tell Americans to pronounce your name isnt correctbecause I know how to pronounce it in Chinese.” And the woman said, “No. I like it the American way. That’s the right way to pronounce it. And Melissa said, “No! That’s wrong! Youd fire her, too, right? If Melissa likes you she stalks you. The way she stalked me  made me first think she’s a weirdo  but  then I realized that I would die if I couldnt have her around because she is so smart and interesting. So she launched a  recruiting business because she knows everyone, and so many startup founders wanted to hire her for their assistant and she couldn’t be everyone’s assistant. In fact, she couldn’t be anyone’s assistant because she can’t hold down a job for more than a few months, but she is great at knowing what someone needs in an assistant. She first found this out because she put on her resume that she was my assistant. She left off the part about how I fired her three times, because really, you guys, your resume is not your life story. Use only  the good parts. Then people wanted to hire her. And because Melissa and I spend like 500 hours a month researching personality type, she always knew exactly what the person needed. 2.  Find your secret sauce. Melissa and I spend a gazillion hours studying personality type because it works. And knowing all that makes us look incredibly smart. Incredible even to ourselves. As soon as we know someone’s type we know enough about them to give them very good career advice (me) or give them a perfect match for an assistant (Melissa). So Melissa was blowing through personal assistant jobs for startup founders, which, by the way, often pay in the low six-figures. She was starting the job, straightening out messes and then hiring the perfect person to replace herself. Then she stopped taking the jobs and just started hiring the perfect person first. She just gave people a personality test, met them in person, and made matches. And then she got this huge startup-founder referral business. And this is a good time to tell you that the startup founders are such incredible egomaniacs. Melissa would never say this because they are paying her a lot of money to tell them that they are an ENTP and they need  an INTJ to keep their life in order.  The egomaniac  startup founders are suited for their job, and crazy is a good trait, too,  and Melissa would always say to the founder, Oh, I’ve had really crazy difficult bosses. It’s my specialty.” And she’d always mean me. The startup founders think their executive assistant is an accessory. Like a smart watch. Potential investors  need to see that the founders have a good one. So the founder will pay a lot. Melissa charges $10K to find an assistant. And she has a waiting list. 3. Ignore sound advice. But then one day, she got a call and learned that [a super incredibly famous person who you have for sure heard of] needs an assistant  who speaks Mandarin. I told Melissa, “Don’t take the job. You will ruin [famous person’s] life when you leave. Then Melissa gives my name as a reference. And I talk to the famous person. I try not to think about how I am talking to this person and definitely I should be pitching the person to get money. And then I’m thinking, Oh God, I need a startup idea for China right now. But before I can formulate my pitch, famous person is asking me if I would recommend hiring  Melissa. And I say, “Yeah. If you have a project that lasts six minutes. Because that’s Melissa’s attention span. I tell famous person that I love Melissa and my kids love Melissa but Melissa won’t keep a job. Everyone gets pissed when Melissa leaves. Famous person is blown away by Melissa’s insight. About everyone. I do not tell famous person that you can just hang out at my house and learn personality type and then you’ll have blow-away-insight as well. I tell famous person to give Melissa big bonuses for staying. So Melissa signs up to get a $50K bonus for  every six months that she stays. Melissa is making $50K in a single  month from her recruiting business. But even the fact that she doesnt need the money  does not keep Melissa from taking the job. 4. Expand your network in surprising ways so you can expand yourself in surprising ways. The access Melissa has to famous people is now so huge  that I stop calling her to find links, or find blog posts that I know are there somewhere on my blog but I can’t find. I stop calling her to remind me how to put a url  in the save bar. Or whatever it’s called on the browser. I really just wait for her to call. From rooms full of people who blow me away. I try to be calm though. “Whatever,” I tell Melissa. “I read about that guy. He’s a jerk to women. I wouldnt want to be in a room with him. Then Melissa quits. Of course. I hope famous person remembers I told her so. But famous person loves Melissa so much that famous person connects Melissa to more famous people, including someone I love so much that I actually stalk online like she’s my high school  boyfriend or something. Summarizing: Melissa is now hiring executive assistants to the biggest startup founders and the people you read about in the magazines in your doctor’s office. And she’s doing it by pegging everyone’s personality type and then matching them with the personality type that has the skills necessary for the job  the job of  compensating for  the boss’s personality type. (Or working around it.) Melissa had to pick between living close to New York famous clients or Silicon Valley famous clients. She picked the latter, packed up  the NYC apartment and the  dog, and drove cross-country with her boyfriend who is still her boyfriend. I will remind everyone now that if you stop picking jobs that are horrible  for you, then you just sort of naturally  stop picking men that are horrible  for you. And vice versa. It doesnt come all at once. It comes slowly. But Melissa is running her own business, and she has a boyfriend who is smart and loyal and honest. He is an ISTJ. Did you know that ISTJs hate personality type so much that most of the ISTJ information on the Internet is what it’s like  to date an ISTJ instead of what it’s like to be an ISTJ? 5. Reinvention takes years, and  it’s a process that never stops. Remember how I said Melissa  is so rich I can’t even ask her to do stuff for me any more? Well, I told her she has to do the my personality type master class  with me because it’s so fun to do with her. But also, because Melissa was so incredibly lost. Really. I’ve been writing about her being lost for five years. And she found her perfect career by understanding first her own personality type and then all the peoples’ around her. She made herself extremely valuable. And this is what I’ve done, too, with my coaching business. And we realize that anyone can do this in their career. Personality type is a secret key to the door to your perfect life. You can tell me that I sound like a crazy person. But Melissa and I have been sounding like crazy people for years. And we’re making a lot of money. And we love what we’re doing. And you can, too. So join us for the personality type course. You will have so much fun. And if you are an ENTJa  personality type that doesnt care about funyou will make lots of money. Hooray. And sign up now!

Thursday, May 14, 2020

The Most In Demand Careers For 2017

The Most In Demand Careers For 2017 New years bring new beginnings, and for some it’s an opportune time to change careers. 2017 could be the best year for your career change as 92% of employers are intending to maintain their employment rates or increase them.Photo Credit â€" Pexels.comA study by Hired, a website that matches potential employees to their most suitable jobs, found that all industries are hiring, but that enterprise companies are increasing their interview requests by 43%, and they have increased their initial salary offers by 7%. These statistics are very encouraging for anyone in the job market.1. Tech JobsThe technology industry has had a 12% growth in a four year period. The data shows that this growth is set to continue. Interview requests for data scientists have risen by 33%, while requests to interview designers has risen by 25%. Software engineers have seen a 13% rise in interview requests.evalThis is reflected in the salaries offered as the starting salary for a data scientist has increased b y 5%. Full stack developers were highly sought after in 2015 and 2016, with a 117% increase. This demand will continue for 2017.The tech sector will also be looking for security engineers. The mid level salary for this job title is almost $130,000 per annum. IOT, or Internet of Things, architect is a relatively new job title, but it will be one of the most in demand tech jobs for 2017. It comes with a mid level salary of $144,000 per year.2. Construction And Manual JobsThe construction industry has seen a hike in job demand during 2016, and it will continue to grow for 2017. Construction project managers are particularly wanted but all construction and manual jobs will be highly in demand.The demand for construction laborers has grown by 9.4%, and the average salary has increased to just over $38,000 per year. Machine operators are another manual job that will see more demand over the coming year. By the end of 2016, there was 7.6% growth, and salaries increased to an average of jus t over $38,500.The demand for warehouse operatives grew by 7.2%, and these jobs will continue to grow over 2017. The average salary for a warehouse operative is over $43,600.3. Creative JobsJobs in the creative industry are set to increase dramatically in 2017. While other industries are growing faster, there is an increase in the job market within the creative industry.Graphic design is a highly growing field and there has been a strong salary increase. The creative industry is hiring more technical writers, and salaries for this range between $57,000 to $87,000 per year.4. Digital MarketingevalCareers in the digital marketing industry are expected to increase, both in terms of the number of available jobs, and the starting salary. Experts believe that this may be one area of the job market where there will be more demand for talented marketers.Chief Marketing Officers can expect a salary somewhere between $160,000 and $255,000, and there has already been an increase of 4.3%. There has been a 4.5% increase in demand for digital strategists, and the starting salary has raised to between $96,000 to $140,000. SEO analysts have been increasingly more in demand, with at starting yearly salary of around $79,000.5. Engineering JobsThe number of jobs in the engineering industry declined over the last number of years, but a dramatic spike is expected for this year. In particular, validation engineers will see an 8% increase in available jobs, and a mid level salary is over $99,000. Robotics engineering and automation engineering jobs have increased by 21%.The salary for a mid level robotics engineer is just over $105,000 per annum. Embedded engineers will be very sought after in 2017. There are expected to be 15% more available jobs, and with a mid level salary of around $120,000.6. Finance JobsevalThe finance employment market has remained quite consistent for the last number of years, but this next year will see a rise in job demand. Vice presidents of finance and c ontrollers are going to be on of the hot jobs, according to a report by Ranstad.Other hot jobs in this industry include accountants, who can expect a mid level salary of over $66,000 per annum, analysts, with a salary of over $87,000, and managers, with a mid level annual salary of $114,000.7. Human ResourcesHuman resource jobs are becoming more available for 2017. Human resource managers can expect a salary at the mid level of $109,000 per year. Recruitment specialist jobs have seen a 10% rise, and a mid level salary is around $68,000. Comp and benefits managers have also experienced growth, and can now expect a salary of $118,000.The reports from Hired, Randstad, and The Balance are based on the trends that have been seen during 2016 and the very start of 2017. The sectors mentioned above are expected to continue to see improvements in their job markets over the next year, and potentially into the coming years.This is promising for those already in these sectors, and for those who want to change job, and move their career tracks into these industries.

Sunday, May 10, 2020

Like Most Pop Music, Your Current Career Path Stinks - CareerAlley

Like Most Pop Music, Your Current Career Path Stinks - CareerAlley We may receive compensation when you click on links to products from our partners. There are many roadblocks that can keep someone from fulfilling their potential many of them being financial. As the cost of living continues to rise, annual raises (for those lucky enough to receive one) are barely enough to keep up with the rate inflation, let alone provide the means to get ahead. For many, the inability to sock enough away to invest in their future in spite of a burning passion to do so is one of lifes harshest ironies; and while it may seem impossible, there is always a way for the truly motivated to alter their career path. But First, Why Is A Bad Pop Song Like A Bad Career? Though it may seem like a weak analogy, a bad career and a bad song share a number of striking similarities. As far as either is concerned, if its bad, people would rather do anything than waste their breath talking about it. Those who are passionate about the work they do (or the music they love) cant wait to tell others all about it. Conversely, people who dont like their job or feel unfulfilled in their role usually speak about it with disdain if at all, much in the same way theyd speak about a song they find utterly obnoxious. Bad jobs are also frequently associated with repetitiveness and a lack of substance two more qualities bad pop has in common with an insufferable career. Tips On Turning It Around Be Introspective Different things motivate different people. For some, the key to happiness resides in being financially secure while for others its doing what they love. A common test often put to those that have been unable to focus on one particular field is to identify a calling that they would happily do for free. While this may be an oversimplification, it can help to narrow the field down somewhat. Create a Comprehensive Skill Set Being passionate about something doesnt necessarily make it the right career choice (passion alone wont pay the bills after all). A more accurate way for someone to figure out which career to pursue is to combine their passions with their skillset. For example, someone who enjoys building things (or dismantling something to see how it works) and has a penchant for mathematics and science may do well to pursue a career as a electronics technician. There are a plethora of skill assessment tests available to take that have been designed to help coalesce ones passion and skills. Generally speaking, each test provides a number of different career options, though its important to remember that the recommendations are only to be taken as a jumping off point for further research and consideration. Become An Intern A Paid InternMany people envision the role of the intern as someone whose sole function is to make photocopies and the occasional run to Starbucks. While there may be a task or two that may seem beneath ones ambitions, its important to remember that an internship is a front row seat that offers an unobstructed view of the inner workings of an entire industry. Internships also provide the opportunity to develop a mentor/mentee relationship, which is something that can possibly be leveraged into a full time position down the road. Note: Unpaid internships are becoming less and less popular, meaning that becoming an internship does not necessarily mean an accompanied period of financial hardship. Values Are ImportantMany companies, both emerging and longstanding, are putting more time and money into developing their own corporate culture. For many job seekers its important to work for an organization that shares similar values. All else being equal, a healthy and fostering corporate culture can be difference between choosing one firm over another. A Career Path is Just That A PathTimes have changed. For most of the workforce, the idea that theyll stay with one company over their entire career is not realistic, nor is it something that is particularly desired. A career path should be nonlinear by nature; each job along the way has the ability to shape a persons skillset in unexpected and pleasant ways. That said, its important to keep an open mind when thinking about a career path because it is more likely than not going to change as time goes on. We are always eager to hear from our readers. Please feel free to contact us if you have any questions or suggestions regarding CareerAlley content. Good luck in your search,Joey Google+ Visit Joeys profile on Pinterest Job Search job title, keywords, company, location jobs by Career Tip of the Day: Suggested Reading: We are always eager to hear from our readers. Please feel free to contact us if you have any questions or suggestions regarding CareerAlley content. Good luck in your search,Joey Google+ Visit Joeys profile on Pinterest Job Search job title, keywords, company, location jobs by What's next? Ready to take action? Choose the right tools to help you build your career. Looking for related topics? Find out how to find the opportunities that help you grow your best career. Subscribe and make meaningful progress on your career. It’s about time you focused on your career. Get Educated Contact Us Advertise Copyright 2020 CareerAlley. All Rights Reserved. Privacy Policy + Disclosure home popular resources subscribe search

Friday, May 8, 2020

Last Chance! Career Support Times Three... at a Price You Can Afford - Hallie Crawford

Last Chance! Career Support Times Three... at a Price You Can Afford A final reminder about my terrific Career Seekers Teleclass before the course begins on October 17, 2006. If you just signed up, welcome aboard! Were excited to help you along in your journey toward self-discovery and a more fulfilling career that you look forward to every single day for the rest of your life. If you havent signed up yet but would like to, theres still time to get Career Support Times Three at half the cost of individual coaching… Career Seekers Teleclass Receive Ongoing Guidance and Support from 3 Sources: , Certified Career Coach (via teleclasses teachings, small group advisory and feedback, plus unlimited email access) Your Career Seekers coursework buddy (a partner to talk with, share resources and yes maybe even commiserate with) Other group members who are facing the same challenges you are My Career Seekers Teleclass is the companion teleclass to “I Can’t Believe I Get Paid to Do This!” by Stacey Mayo. This comprehensive, resource-rich course will help secure the foundation for your future dream job one session at a time. The Career Seekers Teleclass will take place 3 Tuesdays each month for 4 straight months. Just 55 minutes per session and it will change your life! (Plus, you get personalized attention, tons of resources and tools, ongoing peer support and unlimited private access to by email.) Hallies Career Seekers Teleclass will help you discover how to: find a career you are passionate about finally figure out what you want to be when you grow up create wealth by putting your greatest talents to use lay down the framework for the job of your dreams! Only THREE spots still open if you seek career guidance but arent ready for one-on-one coaching, this class is a great first step on the path to an exciting new career that you love. The Career Seekers Teleclass is the LAST career class Ill be running in 2006 so dont wait another minute. Sign up now I promise you it will be time well spent. For program details, please contact Hallie to register: hallie@halliecrawford.com When: Starts Tuesday, October 17, 2006 12 sessions Cost: $200/month for 4 months Dont wait you CAN have a job you truly enjoy.